felipe – exwort

Full Stack Creator

Felipe Illera

Hey there, I’m a “full-stack creator,” which means I have all the skills required to create something from scratch, bring it to life with prototypes or videos, and I can also code it!”

I have an engineering degree, I’ve been working in marketing and design, and I also have entrepreneurial experience, which allows me to see the big picture.

Since I’ve been building marketing and sales funnels or loops at high, middle, and deep levels and creating user-centered designs, I’ve also developed a skill with growth, enabling me to create products that people will love and that will grow.

skills

Video

Video is my hobby, I kill it with Premiere and After Effects. I got mad skills in editing, composing, animating, and even dabbling in Cinema 4D. Let’s make some killer visual content together

After Effects

Premier

Cinema 4D

Video editing and composition

I’ve used my video skills to create explainer videos for startups, combining Premiere and After Effects to make their value proposition clear. I’ve done this for brands like Webull, torre.co, and Oasis.so. Let’s make some killer visual content together!

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UI UX Design

The skills I’ve developed in making design systems, using auto-layouts, prototyping, sketching, and wiring, among other things, are on display. I’m familiar with the design tools Figma and Figjam, Photoshop, and Illustrator which let me make user interfaces that are easy to use and look good. I love the challenge of coming up with innovative and practical ideas, and I have a good eye for aesthetics.

I take great satisfaction in my ability to comprehend and cater to the specific design requirements of each of my projects, whether they are fledgling ventures, startups, or well-established corporations.

Please review my Figma portfolio if you are searching for a talented and knowledgeable designer to help bring your idea to life.

My most recent side project, which I worked on with a friend, brought in $30k upfront payment in just 1.5 months and we are wating for antoher $20k in reveneu from ISA!

I didn’t begin this project with UX research because it was a time record (primarily because I had made a project very similar to this one four months prior, where the segment was different but the public was looking for the same thing). Instead, I started getting some inspiration from eye-catching designs around the web, and I began sketching something!

After that, I experimented with other color palettes and designs for certain designs.

Following that, I experimented with different color palettes and designs for certain designs.

Gradients and noise have become favorites of mine, so I chose to include them into my final project!

Finally, we had a nice feeling about this palette:

What was the next step? easy If you fail to plan, you are preparing to fail, therefore I created the big picture of the project with user flows in Figjam and a project management sheet where I can keep track of everything and everyone in Notion.

I added a handful of features to monitor and measure everyone’s progress!

Because communication is so vital in successful teams, I often submit updates on my work and requests from other team members in the form of a slack post with a thread.

Launch vision

Sales Process

Social Media Approach

The Big Picture of the Entire Marketing and Sales Funnel, The Virality Loop, and the Warming Audiences Map for Content Creation!

Time to go back to the design process.

Because I knew we only had a few weeks to start this business, I made various choices based on that assumption, one of which was to create a minimal viable design system that would enable me to develop the funnel as fast as feasible.

And then some wireframes with low and mid fidelity design: